717 is a Jordan-based athlete representation and sports marketing agency — sixteen professional footballers, ten clubs, six countries, and one plan for each career from the first contract to whatever comes after.
A footballer's career is worth more when it is managed end-to-end — the contract, the transfer, the sponsorship, the public image, and the plan for life after the final whistle — rather than one deal at a time by whoever happens to be available.
Earned one well-managed career at a time.
To build the leading independent bridge between Jordanian and regional football talent and opportunities across the Gulf, North Africa, Asia and Europe.
Football expertise with business discipline.
To give athletes and the clubs, brands and federations we work with strategic, personalised, commercially-minded representation — backed by an international network of clubs and agents.
Four service lines that cover an athlete's commercial life — and the clubs and federations on the other side of the table.
Your career. Our responsibility.
End-to-end representation for every stage of a playing career. Our objective is never just the next contract — it's a long-term career strategy.
Turning performance into commercial value.
Modern footballers carry a personal brand and a following. We connect the right athlete with the right brand and negotiate partnerships built to last.
Protecting and building a public identity.
We manage how our athletes are seen — on social media, in the press, and in the eyes of clubs and sponsors — through the good moments and the difficult ones.
We understand both sides of the table.
717 doesn't only work for the athlete. We advise clubs and federations — insight we can offer precisely because we sit on the player side every day.
Four things a club, a brand or an athlete's family can check for themselves.
Players at five of Jordan's leading clubs — not a handful of names, a genuine footprint across the domestic league.
Representation already extending into South Korea, Saudi Arabia, Morocco, Algeria and Ireland — proof our network works beyond Jordan.
From 19-year-old prospects to established professionals at 30 — we develop young talent and negotiate for experienced players under one roof.
A deliberately manageable roster means every athlete gets direct attention, not a rotation of assistants.
Every athlete, club and brand has different objectives, so our process stays the same while the plan underneath it never does.
We assess the athlete's position, market and opportunity.
We build a career and commercial plan around it.
We negotiate and close, on the pitch and off it.
We manage the relationship for the long term, not the single deal.
717 Sports Management & Marketing is based in Amman, Jordan, with a growing footprint across the Gulf, North Africa, Asia and Europe. We're always open to hearing from athletes, clubs, brands and federations exploring a partnership.
Email the team